Kendall Hunt Publishing Company (KH) is an educational publishing company with three divisions: Pre-K-12, higher education and Kendall Hunt Professional.
I work in the Pre-K-12 Division. We produce programs for pre-kindergarten as well as textbooks for elementary school, middle school and high school. We work in various disciplines, but concentrate mainly on mathematics, science, gifted education books and custom publishing. We also develop various ancillary materials to go with our textbooks to create solution-based programs.
For this series of discussions, I'll concentrate specifically on the development of a high school science textbook.
Acquisition and Publishing Plan
The initial step for the education textbook publisher is the acquisition of a new product. This would include discussions between the author or curriculum developer and the publishing acquisition editor to determine whether or not it is feasible to go forward with new product. This would include discussions on the physical specifications of the book (size, number of colors, number of pages, etc.) and number of ancillary components (teacher edition textbook, test generator, website, and so on). At KH, the acquisitions editor would work with a project manager to determine a budget. We would also work with marketing and sales personnel to develop a publishing plan. The publishing plan may include review stages and/or field testing. The project manager would also create a schedule for the program.
Step 1a: Development of the Manuscript and Art Package
Once a contract is signed for a project, we begin with manuscript development. The project manager works with the author to ensure the manuscript and art package is being prepared properly. We may have the author work within a template in Word or just directly in Word or a similar word processing program. The art package needs to be kept separate from the Word document. One mistake new authors sometimes make is that they try to make their manuscript "pretty." That's our job! We want our authors to concentrate on the writing and we'll concentrate on the publishing.
The high school science textbook is usually submitted by batches of chapters. The chapters are then run through a safety check to be sure the experiments are safe and to add any cautions or warnings that may be needed. They would also develop a materials list for the kit component of the program.
We would also have the manuscript copy-edited. A copy-editor reads the manuscript and checks grammar, spelling and sentence structure. They may also cross reference the student and teacher editions and any other ancillary components to be sure everything makes sense. They will also watch for consistency in the writing style and may be asked to adjust the sentence structures to lower a a certain reading level, if needed. The terms within the content will also play a role in the reading levels. We would have authors review and approve the copy-edits.
At the same time the manuscript is being developed, we work with designers to create the cover and interior designs. I'll discuss that more in my next submission.
I work in the Pre-K-12 Division. We produce programs for pre-kindergarten as well as textbooks for elementary school, middle school and high school. We work in various disciplines, but concentrate mainly on mathematics, science, gifted education books and custom publishing. We also develop various ancillary materials to go with our textbooks to create solution-based programs.
For this series of discussions, I'll concentrate specifically on the development of a high school science textbook.
Acquisition and Publishing Plan
The initial step for the education textbook publisher is the acquisition of a new product. This would include discussions between the author or curriculum developer and the publishing acquisition editor to determine whether or not it is feasible to go forward with new product. This would include discussions on the physical specifications of the book (size, number of colors, number of pages, etc.) and number of ancillary components (teacher edition textbook, test generator, website, and so on). At KH, the acquisitions editor would work with a project manager to determine a budget. We would also work with marketing and sales personnel to develop a publishing plan. The publishing plan may include review stages and/or field testing. The project manager would also create a schedule for the program.
Step 1a: Development of the Manuscript and Art Package
Once a contract is signed for a project, we begin with manuscript development. The project manager works with the author to ensure the manuscript and art package is being prepared properly. We may have the author work within a template in Word or just directly in Word or a similar word processing program. The art package needs to be kept separate from the Word document. One mistake new authors sometimes make is that they try to make their manuscript "pretty." That's our job! We want our authors to concentrate on the writing and we'll concentrate on the publishing.
The high school science textbook is usually submitted by batches of chapters. The chapters are then run through a safety check to be sure the experiments are safe and to add any cautions or warnings that may be needed. They would also develop a materials list for the kit component of the program.
We would also have the manuscript copy-edited. A copy-editor reads the manuscript and checks grammar, spelling and sentence structure. They may also cross reference the student and teacher editions and any other ancillary components to be sure everything makes sense. They will also watch for consistency in the writing style and may be asked to adjust the sentence structures to lower a a certain reading level, if needed. The terms within the content will also play a role in the reading levels. We would have authors review and approve the copy-edits.
At the same time the manuscript is being developed, we work with designers to create the cover and interior designs. I'll discuss that more in my next submission.
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