Education Textbook Publishers

More than ever college professors recognize the importance of getting first year students off to a good start. Not only does it set them up for success in college, but it vastly improves a school’s retention rate.

For the past couple of years, each spring and fall, higher education publisher Kendall Hunt has offered the Promoting First-Year Student Success in College and Beyond Symposium. The dates for the upcoming seminar at the end of March have just been announced. The Symposium will take place March 30 – April 1 at the DoubleTree by Hilton Atlanta Buckhead in Atlanta, Georgia.

Beside the fact that it should be a beautiful time of year to be in Atlanta, this professional development symposium features leading educators in the field of college student success and diversity education. It will address the full range of factors that promote college student success, focusing on high-impact practices that are well grounded in research on student learning and persistence, and which educate the student as a whole person.

You'll also be able to explore Kendall Hunt's custom college publishing, online course materials, and content delivery system options for your customized first-year title.

Visit the Symposium website at http://www.thrivingincollege.com for more information. Register by February 20^th and save $25 per person. Watch for more posts with info on the sessions and authors. Don’t miss this outstanding event!

So, what do you do if you teach a unique higher education course and you can’t find the perfect book to fit your needs? You create your own custom college textbook.

That is what education professors at Morningside College in Sioux City, Iowa did.  They teach a Human Relations course, which seems basic enough, except they took it one step further for their education students.  They teach their Human Relations course specifically for educators.  Since educators face different human relations situations than persons in other careers, they wrote their book to prepare pre-service teachers for those situations. Congratulations  to Scott Arnett, Susan Burns, and Susie Lubbers on their publication Human Relations for the Educator.

With the opportunities available in custom publishing, you can create a traditional printed textbook, lab manual, digital course pack, college ebook or a combination of any of them.

Discover your Create... Customize ... Adopt solutions at www.kendallhunt.com/highered.

As the days get longer and the weather warms up, I can’t help but think about cold treats. There’s an ice cream store in my hometown of Dubuque, Iowa that is called Cold Stone Creamery.  I’m sure you are probably familiar with this business concept.  The customer walks in, looks at a large sample of ice cream flavors (ranging from vanilla to cookie batter, to banana) and numerous mix-ins (such as Oreo, Snickers, brownie, or Cookie Dough). 

Now the customer can do one of three things when they enter: they can order an existing creation directly from the menu; use the menu as a template and add their own mix-ins; or create their own treat from scratch.

This concept dovetails perfectly to my work at Kendall Hunt Publishing.  As a leading higher education textbook publisher, we allow professors to create, adopt, or customize a variety of our college textbooks and ebooks.

Like my father-in-law orders his ice cream treats directly from the menu, so to can a professor adopt a textbook directly from our online college textbooks catalog.  This serves him well.  He gets a tested and proven ice cream treat – similar to a professor getting a classroom tested textbook.

Or you could be like my wife and use the menu at Cold Stone as a guide.  She looks up a certain ice cream flavor and consults a list of recommendations to meet her palate.   Her favorite is the cake batter ice cream with the cookie dough mix-in.  This is very similar to Kendall Hunt’s customization process.  Professors can meet with one of our educational consultants, discuss their higher education course, and discuss their options.  They can adopt an existing book and add their own content to create a digital course pack; they could consult our digital learning center to see some of our existing material to add, or they could create a new digital coursepack and deliver via our content delivery system.  The possibilities are truly endless!

Finally, the customer can walk into this ice cream store and invent their own ice cream creation.  This is how I like to roll.  Throw a little bit of this, little bit of that, and bam, a new creation!  As always, Kendall Hunt Publishing offers the educator to create their own course content to meet the needs of them and their students.  Professors can create their own college ebooks, college textbooks, or digital coursepacks. This is the principle that Kendall Hunt was based on and has followed for over sixty years…

All this talk about ice cream is making me hungry…..Thank heavens that Kendall Hunt Publishing offers online content delivery so I can work on the run….I’m off to the ice cream store!

We spend a great deal of time here on the KH blog talking about our outstanding PreK-12 curricula. But there’s a whole other side to our business that I’d like to share with you:  our custom publishing for higher education. No, not vanity press, but true custom publishing. We’ve been doing this longer and better than anyone else. Ever have a professor in one of your higher education courses who gave you the book list, but then supplemented with all kinds of material and research of his own? Those are the professors who have discovered the value of custom publishing with KH.

We got started in the business back in 1944, when our founder, William C. Brown, bought the rights to 26 workbooks and lab manuals written and used by Midwestern professors. These titles, therefore, had guaranteed sales in those authors’ schools.  Kendall Hunt’s story is unique in today’s publishing industry full of mergers and acquisitions. You can read the rest of our story here.

Today, our Higher Education division offers you the opportunity to custom publish a title for your class with all your own, original material. Or, you can use some of your material, and some of the vast library of material Kendall Hunt has available to custom publish one of our existing titles for your specific school and course. You can use digital content delivery exclusively, or you can combine a traditional textbook with online course materials to create a hybrid product that will work for the digital generation as well as returning students. Check out our custom publishing options and solutions today!

Today I’m welcoming back Charley Cook, Vice President of Kendall Hunt Publishing’s PreK-12 Division, as our guest blogger. Charley would like to tell you a little about our new digital initiatives. Take it away, Charley.

 

Kendall Hunt Publishing has a strong history of being responsive to the needs of the educational marketplace. Over the years, we’ve worked closely with educators to develop products and services that not only align to national and state standards, but can also address and meet specific district requirements in terms of content, accessibility, and academic achievement. Some of these products include our curriculum for high ability learners, high school science textbooks and programs developed with our partner, BSCS, and our grade school mathematics program, Math Trailblazers, which integrates math, science, and language arts.

Like you, Kendall Hunt Publishing is dedicated to improving education and preparing students to successfully navigate a rapidly changing, technologically advanced world. So it should come as no surprise that Kendall Hunt has taken a proactive role in pioneering the development of groundbreaking digital learning solutions designed to more effectively engage students, support teachers, and involve parents in the educational process.

We’re extremely excited to announce the launch of Flourish, Kendall Hunt’s new digital learning network for students, teachers, and parents. Flourish integrates technology into all aspects of teaching and learning, and helps equip students with the skills they need to become productive citizens in the 21st century. Flourish is comprehensive, interactive, and economical, and features rich, research-based educational content along with a variety of tools that enhance learning, facilitate teaching, and increase communication both in the classroom and in the home. We hope you’ll take the time to explore its many features and benefits, because we know you will believe, as we do, that it can truly change the face of classroom learning.

Flourish is the first of many new, technology-driven products you can expect to see from Kendall Hunt in the near future.

As an educational publishing company, Kendall Hunt must, of course, keep up with the trends and keep our business current. That’s the only way we can keep offering our outstanding high school science textbooks, elementary school textbooks, and higher education products.  

Of course one of the biggest topics of conversation around here is social media. How and when to use it, who uses it, etc. We are on We Are Teachers, a great online teacher community, but what about students? Some people are involved in a discussion about whether the use of classroom technology, such as online math and science curricula, an online elementary curriculum and the like, reflects what students are doing in their lives outside of school. We know that social media tools are considered a distraction at schools, so much so that many schools have blocked access to Facebook, MySpace and other online communities altogether. And with the growth of cyberbullying, it can become a real safety issue besides.

The other side of this coin is the collaborative nature or team/community building potential of these applications. Students working together toward a shared result, and all the educational benefits that come along with that. So is there a happy medium? Has your school found a way? Tell me about it!
 

So, it’s September 1, is everyone back to school? Funny how school starting dates vary so much depending on where you are. Here our kids go back in about the third week of August, while some states have passed laws that school cannot start until September 1. Anyway, I imagine most everyone is back of very close to it.

Here at Kendall Hunt, September 1 and the beginning of school mark the beginning of a new year for us too. This year we’re pretty excited about some things. We’re going to be offering a host of new digital learning opportunities in the PreK-12 area. As all school textbook publishers work to keep pace with technology, Kendall Hunt Publishing is no different. Most schools are moving toward using an online science curriculum or an online math curriculum, and we’ll be right there with the tool you need.

So, watch this space as we move through the school year, we’ll be rolling out all kinds of new and exciting learning tool!

That first day of school isn’t far away now, is it? My son starts 5^th grade this Fall, which, due to a very crowded elementary school, is the first year of middle school in our town. While he’s pretty excited, I’m of course suffering from, “Ack, my baby’s going to middle school, where has the time gone?” syndrome.

All this talk about middle school got me looking in depth at Kendall Hunt Publishing’s middle school offerings this week. We talk a lot about high school science textbooks and elementary education books, but we don’t talk all that much about middle school. But have you checked out our new Math Innovations program? It’s amazing. It develops mathematical habits of mind, teaching students to think like mathematicians. It improves the reasoning and critical thinking skills that are crucial to success in the 21^st century.

Math Innovations offers textbooks, but is also a robust online math curriculum with an array of technology options to enhance and supplement the text. Three grade levels and five units per grade allows for customized alignment to state and district standards. Check it out when you have a chance!!

In my last post I introduced you to the amazing work the Second and Seven Foundation is doing to promote literacy. We usually talk about high school chemistry textbooks and gifted education books here, but none of that matters if students lack basic literacy skills. That's why 2nd and 7 is Tackling Illiteracy.

Throughout each school year, 2nd and 7 visits schools and gives books to second grade students. In the 2008-2009 school year alone they provided their books to approximately 4,000 students in 53 schools in Central Ohio, as well as nearly 12,000 more children across the country. That's 16,000 second graders who received a brand new book of their own from 2nd and 7!

And it's not just any books they're giving out. 2nd and 7 has developed a series of age appropriate books for second graders. Right now the Foundation has three books available: The Hog Mollies and The Pickle Pie Party, The Hog Mollies and The Rocky Relay Race, and The Hog Mollies and the Zooming Zackle Zoit. Each book focuses on a new adventure of the Hog Mollies, Hoppy, Sprout, Harley and Duke, fun little characters that work together as a team to tackle challenges that they face. With humor, engaging storylines and beautiful, full color illustrations, children are drawn right into the story, never even realizing that they are improving their literacy skills with each word. Each of the three books is available in paperback or hard cover from Kendall Hunt Publishing. Click here to go to Kendall Hunt's Hog Mollies page and order yours today! All proceeds benefit the 2nd and 7 Foundation's efforts in Tackling Illiteracy. Once you see these books for yourself, you'll want to get one for every child in your life!

Don't forget to visit 2nd and 7's website and see how you can support their efforts!

You can also follow 2nd and 7 on Facebook: http://www.facebook.com/pages/2nd-7-Foundation/105340035060.
 

As a follow-up to the fun and learning Kendall Hunt Publishing employees were a part of on the inaugural National Lab Day, there’s something I really want to get off my chest. Yes, Kendall Hunt is an educational publishing company, we sell educational materials and solutions. Books for gifted students, high school chemistry textbooks, teacher edition textbooks, online learning solutions, and more…we make it, and yep, we want to sell it.

But as I saw my fellow employees participate in and react to their National Lab Day experiences, it made me feel really good. Because for us, it really is about the kids. It’s about them learning, and growing, and, eventually, making the world a better place. And we know we can influence that, we can help them along the way, we can make a difference for them. We’ll never be a giant monolithic publisher who sells more high school biology books that everyone else combined. But we don’t want to be that. We want to help teachers, real classroom teachers, from kindergarten through college, find the best solution for their students.

I think it’s just that we care about the kids, we believe in what we do, and we hope to make a difference. It’s what keeps each of us going every day. As loyal readers, I just thought you might like to know what drives us.

What did you do for National Lab Day? As Charley pointed out in his stint as guest blogger here the other day, Kendall Hunt Publishing took a leading role in supporting National Lab Day by volunteering in local classrooms. By all accounts, it was a big success. But we want it to be a bigger success next year.

Sure, there is some method to our madness, we have a whole bunch of inquiry based science products, from elementary school science textbooks to high school biology textbooks and everything in between, but beyond that, we really believe in the value and importance of inquiry based science. There’s nothing like getting kids “doing” science to help them learn. This is what’s behind our strong support of National Lab Day.

So start planning right now for next year. Here are some places you can find more information and plenty of ideas of how to get your students doing science:

• National Lab Day website www.nationallabday.org (Read the success stories and follow NLD on Twitter)
• Read the White House press release on NLD
• Read the Dept. of Education press advisory on NLD
• Read the Scientific American article on NLD
• National Science Foundation launches website in support of NLD

And watch for a story about Kendall Hunt Publishing’s participation in National Lab Day on the NLD website…we submitted our NLD “success story” to them, so hopefully they’ll feature us soon!

Wednesday, May 12 marked the first annual National Lab Day, a nationwide initiative to build local communities of support that will foster ongoing collaborations among volunteers, students, and educators and bring discovery-based science experiences to students in grades K-12. Our guest blogger today is Charley Cook, Kendall Hunt’s vice president of Pre-K – 12 publishing. 
Charley writes:

As a strong supporter of National Lab Day, Kendall Hunt Publishing and its employees decided to recognize the inaugural event by spending time in classrooms working with students on hands-on science activities. Kendall Hunt is known for publishing research-based, NSF-funded, and inquiry-based science programs, so National Lab Day was a perfect opportunity for us to step to the forefront and lend a hand.

I had the opportunity to join fellow KH employees Joe Haverland, Pam Roth, and Wayne Schnier at John F. Kennedy Elementary School in Dubuque, IA, where we conducted hands-on science activities with their 1^st and 4^th grade classrooms.  Joe facilitated a Physical Science activity focusing on Equilibrium and Center of Gravity, which challenged the 4^th grade students to work in groups to try to figure out a way to balance eight nails on the head of one nail. The students worked in pairs, which promoted teamwork that is critical to the inquiry process. It was great to walk around the classroom and hear students collaborating and sharing ideas. Although they were only 4^th grade students, the problem-solving skills they exhibited are those they need to have to not only cope, but also be competitive as they advance through school and enter the working world. The students did a great job and by the end of the exercise, each group was successful in balancing all of the nails.

Wayne and Pam were in a “stickier” situation when they worked with the first graders on the “Gloop” activity from the BSCS TRACKS Investigating Properties Kit. Gloop is a mixture of glue, starch and borax that is sealed in a plastic container to keep moist and somewhat hardened that was made the day before the activity. Wayne and Pam made up 10 bags of Gloop for teams of two students to share. Before the students could open the bag, they had to guess what ingredients were in the gloop. That exercise provided an entertaining and informative classroom conversation. Next, the students were allowed to open the bag and then listed the properties of what was contained in gloop. They also tried to come up with ideas on how gloop could be used if it was manufactured for the public. The kids were having a great time with this activity. It is clear that the gloop itself adds to the excitement, but it makes science fun for kids and as you can imagine, they use all of their senses for this experiment.

For Kendall Hunt, National Lab Day was a big success. I was proud of the fact that our employees volunteered to spend time in these classrooms to help students experience science in a hands-on way and gain problem-solving skills that will last a lifetime. As a nation, we are learning how important science is if our country and its citizens are going to remain competitive in the future. At Kendall Hunt, we want to make Lab Day an everyday event for all students, and we are eager to play a role in their success.

To learn more about National Lab Day and how you can bring hands-on learning activities to classrooms in your community, click here. To learn about Kendall Hunt’s elementary school science textbooks and high school science textbooks, visit kendallhunt.com. 

Getting Ready -- Prepares individuals for the teacher job search by making the most of the student teaching experience.  It includes insider advise on multiple topics, 100 things employers will ask about you, and maintaining a professional web presence.

Getting There -- Teaches the essential tools of the teacher job search including résumés, cover letters, interview portfolios, and tips on where to find jobs.

Getting Hired -- Provides strategic interview responses, knowledge of various interview settings, common interview questions and sure-fire tips to make you stand out above the rest with a knock'em dead interview.

Each book comes with individual access to the Getting Hired Companion Website, which contains a plethora of resources, including: ePlanner Activities: Templates for résumé/letter writing, philosophy statements, common interview questions and topics, and success planning.

Interview Portfolio: Build an Interview Portfolio that can easily become an ePortfolio showcasing standards-based teaching abilities, as well as a tremendous interview preparation tool. The 10 Interview Portfolio templates comprise a powerful self-promotion and interview success tool.

Videos: Watch sample interviews for all levels of instruction, listen in as employers give job seeking advice, and key interview questions and topics.

This book can be used for student teaching courses through college or universities, or to support a job search for an individual in the education field. So if you can't decide what to get your son or daughter who is beginning their student teaching, the student who has helped you create lesson plans for your gifted and talented students for the past three months, or the friend who will be student teaching in the Fall, check out Getting Hired on the Kendall Hunt Publishing website: http://www.kendallhunt.com/gettinghired. 

I've read several articles this week about online and e-books for the K-12 market. The current Texas governor recently stated that he doesn't see any reason for Texas to have printed books in four years. That's a pretty big statement in support of online learning.

What do you think about taking elementary education books, secondary school textbooks and the like and putting them in the digital world? At Kendall Hunt Publishing, we're big fans of digital learning for PreK-12. Let's face it, many printed textbooks are dated the minute they come off the press. School textbook publishers face this issue all the time. But if your "books" are online, especially if they're in a learning portal that can be continually updated, students can learn about the latest discovery in science without waiting for the next printing of their high school science textbook. That's only one of the many benefits to digital learning.

Do your schools use all printed material? Or a combination of print and digital?

I know we generally talk about high school science textbooks or accelerated learning resources, but I thought a momentary change of topic to something affecting so many of today’s students would be appropriate. Did you watch the first episode of Jamie Oliver’s new show about childhood obesity? It was a real eye opener, and quite alarming, especially in light of all the educational cuts that have been announced in the past few weeks. If you’re a teacher, I don’t have to tell you that specials are the first things to go, music, art, P.E., sadly on the chopping block in so many districts.

This all reminded me of GYMB4, the affordable and easy-to-implement classroom video workout program designed and tested specifically for Pre-K and elementary school students as young as 3 years old and up through all elementary school grades. GYMB4 (short for “Get Yourself Moving Before Learning”) workouts are fun, and at just 5 to 10 minutes long, they are easily incorporated into any classroom routine. The exercises are all age-appropriate (PreK-6) and no special equipment or extra floor space is required.


Teachers across the country are using the videos in their classrooms. They have told us that their students are calmer, more attentive, and better able to stay on task since they’ve started using GYMB4. I guess this makes sense since scientists have linked physical activity with brain function. (Seems like I should get up and move now!) Click this squirming button to the left to see the video introduction to GYMB4.

Anyway, check out their blog, you’ll learn all kinds of things about GYMB4 and getting kids moving. The GYMB4 website also offers video samples and more information. And you can purchase the videos on the Kendall Hunt Publishing website. Check it out and get moving!!
 

Volunteers, university students, scientists, engineers, other STEM professionals and, more broadly, members of the community are working together with educators and students to bring discovery-based science experiences to students in grades K-12."

There will be a nationwide celebration of this in early May with activities across the country. If you click on the "Projects" tab, you'll find that projects are posted from literally one end of the country to the other: Alaska to Florida, and California to Virginia. What a great way to encourage inquiry based science and the use of elementary school science textbooks, middle and high school chemistry and physics textbooks that use that learning model!

Kendall Hunt supports National Lab Day, so don't forget to check out all our inquiry based science programs! I'll keep you posted on what's coming up in the May celebration!
 

I guess it’s not THAT big a sale, but we do have some special pricing on classroom combo packs for our BSCS Science Track and Insights, our elementary school science textbooks and programs. Most classroom packs include a teacher’s guide, some student books, sometimes a lab kit; it varies by program and module. You can find them here: http://www.kendallhunt.com/insights and here: http://www.kendallhunt.com/tracks. Check them out and save some money!

NSTA’s NCSE (National Science Teachers Association’s National Conference on Science Education is getting closer! NSTA events always offer great opportunities for those of us in science text book publishing to share our outstanding inquiry based science programs. The NCSE is no exception. Whether it’s a high school biology textbook, a high school physics textbook, teacher edition textbooks, or any other science resource, we’ll be there ready to share our best work. See you there!